Built for
Teams clarifying an investor, customer, partner, or buyer profile
Aurora skill template
Target Persona research skill template
A structured playbook for defining a target persona without turning assumptions into facts.
Finta shows a confirmation step before creating and enabling this skill.
Expected outcome
A persona definition with explicit evidence, fit signals, exclusions, and validation questions.
Usable preview
The instructions Aurora receives
Review and edit this built-in playbook before making it available to Aurora in your workspace.
Target Persona
Purpose
Create a research-backed, actionable target ICP and buyer/user persona package from a company, product, customer data, research notes, or market hypothesis.
Use this skill when the user asks to define an ICP, target customer, buyer persona, user persona, best-fit account, customer segment, or go-to-market audience. Do not use it for campaign copy, market sizing, or lead list building unless the ICP/persona must be defined first.
Before you use it
Prerequisites
- A target market or use case
- Available customer or relationship evidence
Human control
Approval boundary
Review inferred traits and validation plans before using the persona to filter or contact people.
Keep in mind
Limitations
- A persona is a working hypothesis and requires validation with real evidence.